Share some sparkle with our Launch Soiree Story


Poet Gill McEvoy, Author Allie Holland with Patrick Duffy
MD and Founder of Beatons Tearooms Ltd
Pictures tell the story best... it was sparkle, jazz and the most lovely way of getting to know those who make things happen in Chester - especially those in the arts, media and from Chester University.

But how about you? Well, at least you can enjoy the first airing of Beatons Chester Poem, which Chris Barltrop (aka 'Mr Darcy' in the Tea world) and I - as House Poet - recited, thanks to the technology of the video.


It was an evening of thank yous, too - but can we also add a few extras here? Thanks to everyone who attended, everyone who contributed to making the event happen - especially Jazz Alchemy Duo, Wild Floral Design Chester and of course the very hard working (and new) team just installed at Beatons Chester.

We were also delighted to see so many Cheshire authors and poets present, including Gill McEvoy, Allie Holland, Simon McBride, Jake Campbell, Roger Price and Roger Atkinson OBE whose book will grace our shelves as soon as the publishers let him have it!

From left: Nick Brown, Marketing Cheshire, wife Keriy Taylor-Brown
and Colin Potts, Lecturer in Tourism, Chester Business School
Steve Roberts, Beatons Chester with fiancee Elaine centre
surrounded by very proud family and friends including mum,foreground!
Presentations were made to David Adams from Chester Cathedral Bell Ringers for coming on board so enthusiastically for our charity Open House event - and even going so far as creating a piece of 'bell music' (a method) in honour of tea. He couldn't have done it without permission from Christopher Roberts, Master of the Cathedral Bells so we also gave him a little thank you present too.

But of course, the most important presentation was to Steve, taking ownership and celebrating the opening of his new business, Beatons Chester. We decided to give this understated and quiet man who has dared to make a long held dream to run a tearooms a reality - something to remind him that he is 'Master of Beatons Chester'... and an inscribed brass bell now takes pride of place on top of the shelves behind the counter!

We hope you'll see plenty more pictures in the Press and we'll be uploading some more videos of the launch activities on our YouTube Channel over the next few days.